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Question: Your R&D group has developed and tested acomputer software package that assists engineers to …
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Your R&D group has developed and tested
acomputer software package that assists engineers to control
theproper chemical mix for the various process
manufacturingindustries. If you decide to market the software, your
first yearoperating net cash flow is estimated to be $1,200,000.
Because ofmarket competition, product life will be about 4 years,
and theproduct❝s market share will decrease by 25% each year over
theprevious year❝s share. You are approached by a big software
housewhich wants to purchase the right to manufacture and
distribute theproduct. Assuming that your interest rate is 15%, for
what minimumprice would you be willing to sell the
software?

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